NPR and iHeartMedia announced an agreement that will allow NPR’s Member stations to make their live News Talk programing available via iHeartRadio. This partnership enables NPR’s Member stations to get more distribution, and adds content to iHeartRadio.
The agreement allows more than 260 NPR Member stations to have the opportunity to stream their live programing on iHeartRadio, which is available across more than 80 unique device platforms including in-home entertainment, wearables, gaming consoles, enhanced audio dashboards, and more. iHeartRadio has over a billion app downloads, more than 85 million registered users and its network reaches more than 85 million social followers.
Put that all together, and the partnership gives NPR Member stations the ability to reach millions of new listeners worldwide. Part of the agreement is that all NPR Member stations that join iHeartRadio will have access to 50% of their individual iHeartRadio landing page’s digital banner inventory to encourage listeners to donate and directly support the station’s public programing.
Public radio fans can visit iHeartRadio.com to check out all available News Talk programing. iHeartRadio offers instant access to thousands of live radio stations from across the country, custom artist stations from a catalog of more than 24 million songs and 830,000 artists, on-demand podcasts and a feature called “My Favorites Radio”, which combines all of a listener’s favorite artist and thumbed up songs in one station.