Acast announced the acquisition of Pippa, a technology company offering hosting, analytics, and monetization for podcasters. With this acquisition, Acast is offering a marketplace for advertisers, cutting edge technology for creators of any size, and discovery tools for listeners. Until now, Acast’s tools have been available only to podcasts with an established number of listeners.
Pippa will bring Acast a consumer-facing offering that will enable any podcaster to sign up to host their show with just one click, whilst also having the ability to make money from their podcast from day one through Acast’s sophisticated monetization tools.
Together, Pippa and Acast represent a comprehensive solution for all podcasters, whatever their size. When Acast was founded in 2014, the company pioneered dynamic ad insertion for podcasting, bringing scalable monetization to the forefront for podcasters.
Pippa’s simple, sleek, easy to use platform complements Acast’s depth of revenue solutions and pushes podcast creation and distribution to the next level. Pippa was part of the first Techstars music program in 2017 and is the first company from that program to be acquired.
Pippa announced that they are thrilled to have been acquired by Acast.
Joining Acast represents an important, necessary, and extremely exciting leap forward for Pippa. Acast’s reputation as the premier podcast company in the world is well deserved. We’re honored to join their team and – with you – to continue crafting the future of podcasting together.
Pippa wants “Pipster” podcasters to know two important things about their service:
- Pippa is here to stay. Your podcast is safe and sound with Pippa – and our superb service will continue to run with all the bells and whistles you’ve come to love.
- Pippa is already working on awesome new stuff. Joining Acast is an opportunity for use to flex harder and work faster, so you can look forward to some really exciting stuff in the months to come.