Engaged Audience – PCN Show 032

PCN iTunes artworkIn this episode, Shawn and Jen ended up repeatedly coming back to the concept of an “engaged audience”.

We touch on why you need one, how to keep it, and why ads are more tolerable for engaged listeners than for listeners who aren’t invested in your podcast.

Links mentioned in this episode:

* Podcasting? Why Now?
By Kerri Hoffman on Media Post

* Podcasts Experiment With Paid Subscriptions
By Steven Perlberg on Wall Street Journal

* ComScore Says People Prefer Ads in Podcasts Over Any Other Digital Medium
By Marty Sweet on AdWeek

* NPR Expects to ‘More Than Double’ Its Podcast Revenue This Year
By Lauren Johnson on AdWeek

* 6 Ways To Take A Break From Podcasting Without Losing Your Audience
By Blubrry on PowerPress Podcast

In the Biz – PCN Show 031

PCN iTunes artworkIn this episode, Shawn and Jen dig into some of the business related aspects of podcasting.

They discuss that New York Times article (and a response to it), take a look at stats, and inadvertently show just how much influence iTunes really has.

Links mentioned in this episode:

* Podcasts Surge, but Producers Fear Apple Isn’t Listening
By John Herrman on New York Times

* Apple’s actual role in podcasting: be careful what you wish for
By Marco Arment on Marco.org

* Where Are Your Podcast Listeners Tuning In? Blubrry Has Some Surprising Stats
By Blubrry Team on PowerPress Podcast

* Is the Name ‘Podcasting’ Hurting the Medium’s Growth?
By Seth Resler on Jacobs Media Strategies

* Why it’s bad that New York is sucking up the podcasting industry
By Adam Ragusea on Current

More Than Microphones – PCN Show 030

PCN iTunes artworkIn this episode, Jen and Shawn discuss articles that give advice about the “behind the scenes” aspects of podcasting.

Topics include the importance of editing, the importance of filing your taxes correctly, and the importance of properly registering for an awards event.

Links Mentioned in this episode:

* The Podcast Awards List of Podcasts that Registered and Paid the $10 Registration Fee
Is your show on it?

* How to Design Podcast Cover Art That Will Attract New Listeners
By Alban Brooke on Medium

* The Importance of Editing to Your Podcast
By Ran Levi on Medium

* 5 Things Podcasters Need to Know About Taxes
By Blubbry Team on PowerPress Podcast

* Podcasting Up, Pandora Listening Down
By Radio Ink

Binging on Transcribed Advertisements – PCN Show 029

PCN iTunes artworkIn this episode, Shawn and Jen discussing “binge-listening”, touch on the recent NPR controversy, and bring up an often overlooked reason why it is important to transcribe your podcast episodes.

Links Mentioned in this episode:

* Listening is the New Watching: The Best Podcasts to Binge-Listen While You’re Traipsing Around Campus
By Jasmine Kemper on College Times

* Deaf Man pleads with Bill Simmons to transcribe podcasts
By Dan Cahill on National

* This is the most unsatisfying thing about podcasts
By Francine Hardaway on Phoenix Business Journal

* Should You Advertise on Podcasts?
By Bob Hutchins on Business 2 Business

* NPR decides it won’t promote its podcasts or NPR One on air
By Joshua Benton on Neiman Lab

* Why NPR Changed How It Talks About Podcasts
By Elizabeth Jensen on NPR

Number One in iTunes – PCN Show 028

PCN iTunes artworkIn this episode, Shawn and Jen discuss misconceptions regarding iTunes “New and Noteworthy”, talk about something new from Audible, and point you toward some bizarre podcasts you may want to listen to.

Links Mentioned in this episode:

* There Is No #1 in iTunes Podcasts “New and Noteworthy”
By Daniel J. Lewis on The Audacity to Podcast

* Amazon’s Audible now lets you share audiobook snippets on Facebook and Twitter
By Jennifer Booton on Market Watch

* 37 Bizarre Podcasts – Mental Floss List Show Ep. 411
By Mike Rugnetto for Mental Floss

* 5 Tips To Create A Great Podcast Interview
By Todd Uterstaedt for Ringr

* What 8 Years of Podcasting Taught Me About Creating a Website for a Podcast
By Ran Levi on Medium

And Now A Word From Our Sponsor – PCN Show 027

In this episode, Shawn and Jen get into a discussion about ads and podcasting. This is an area that appears to be undergoing a “sea change” of sorts. There are companies that think the “renaissance of podcasting” means now is a good time to put ads into it. At the same time, the mechanisms by which those ads are placed is changing.

Links Mentioned in this episode:

* Amazon Hiring Comedians, Engineers for Growing Audio Service
By Lucas Shaw and Spencer Soper on Bloomberg Business

* Why Podcasts? Website
Created by Jessica Kupferman of She Podcasts

* Podcast Network Panoply Introduces New Ad Platform
By Jeremy Barr on Advertising Age

* 12 habits from a highly effective freelance audio producer
By Veronica Simmonds on CBC Radio

* Nick Quah is Leaving Panoply
By Nicholas Quah on Hot Pod

Off On A Tangent – PCN Show 026

PCN iTunes artworkShawn and Jen got into a lively discussion about podcasting that ended up going off on a tangent. They tried to rein things back in after that.

The tangent was actually related to podcasting, so it could have been worse.

Links mentioned in this episode:

* Data confirm that podcasting in the US is a white male thing
By Josh Morgan on Quartz

* The End of the Dark Ages of Podcasting
By Stephen Lacey on New Republic

* We’re Not In The Podcasting Renaissance. We’re In The Age of Discovery
By Stephen Lacey on The Timbre

* How We Got Em Rusciano’s Podcast to the Top of the iTunes Charts and How You Can Do It Too
By Omny Studio on Omny Studio Blog

* 8 Podcasts Prove That Women Dominated The Podcast Game in 2015
By Courtney Lindley on Bustle

* Making Story-Driven Podcasts on a Budget
By Wooden Overcoats on Medium

End of the Year Podcasting Wrap Up – PCN Show 025

PCN iTunes artworkShawn and Jen are back and bringing you an end of the year wrap up for podcasting.

We highlight “Best Of” lists, take a look at how podcasting has changed, and consider what is coming for podcasting in 2016.

Links mentioned in this episode:

* The Ten Most Popular Podcasts of 2015
By Lisa Eadicicco at TIME

* The Best Podcast Episodes of 2015
By Laura Jane Standley, Devon Taylor and Eric MacQuade at The Atlantic

* The 10 best new podcasts of 2015 (that aren’t Serial!)
By Melissa Locker at The Guardian

* How Podcasts Have Changed in Ten Years: By the Numbers
By Josh Morgan at Medium

* Could Facebook be the next big platform for podcasts?
By Laura Hazard Owen at Current

Fairy Tales, Muggles, and Shatner – PCN Show 024

PCN iTunes artworkShawn and Jen have returned to bring you a round up of interesting podcast related news that didn’t get written up on the Podcaster News blog.

This week, they discuss misinformation about podcasting history, podcasting tips (which may or may not be useful), podcasts for book lovers, and more.

Links mentioned in this episode:

* 25 Outstanding Podcasts for Readers
By Kate Scott on BookRiot

* To Tow Center re podcasting
By Dave Winer on Scripting News

* Guide to Podcasting
By Vanessa Quirk on Tow Center for Digital Journalism

* 11 Crucial Tooks to Grow Your Podcast (Or Blog) With Twitter
By Meron Bareket on Social Quaint

* Podcasting is getting huge. Here’s why.
By Ariel Stulberg on Vox

* 8 Important Speaking and Voice Tips For Podcasters
By Salvador Briggman on Podcasting Hacks

Crock-Pot Podcasting – PCN Show 023

PCN iTunes artworkShawn and Jen are back with another round up of all the podcast related news that didn’t get an official write-up on the Podcaster News blog.

This week, we have news about: invisible listeners, crock-pot podcasting, and an ethical warning about the sandbox we all play in.

Links mentioned in this episode:

* The Podcasting Weekly
By James Martell at Paper.li

* How to Aircheck Your Podcast
By Seth Resler at Rivet Radio

* Invisible Audience: What Your Podcast Stats Won’t Tell You
By Sil at MMO Gypsy

* Quit Peeing in the Sandbox – Buy Your Way to the Top at Soundcloud
By Dave Jackson at his blog

* Patreon members getting blackmailed: Ignore that email…
By Anne Sewell at The Media Waves

* Podcasters’ Roundtable 61: Audience Engagement