Tag Archives: ARN

ARN’s iHeartPodcast Network Supports Aussie Content and Creators



ARN’s iHeartPodcast Network Australia announced two dynamic partnerships, demonstrating its ongoing support for Australian audio content and creators, and reinforcing its stronghold as the country’s leading podcast publisher.

The iHeartPodcast Network Australia has partnered with DM Podcasts (Diamantina Media) reinforcing its commitment to the biggest local and global podcasts. DM Podcasts is home to Australian podcasts such as the iconic Betoota Advocate, Chat 10 Looks 3, and all the latest in reality and celebrity drama with So Dramatic!

DM Podcasts, iHeartPodcast Network, along with the Australian Podcast Awards – Australia’s annual celebration of locally produced podcast content – have also partnered to release the brand-new series Behind the Podcast, a weekly dive into how some of Australia’s most interesting and successful podcasts are built.

Hosted by Director of Podcasts and Strategy at DM, Antony Stockdale, and Sydney-based digital producer and avid podcast enthusiast, Jules Batstone, Behind the Podcast features the people who create some of Australia’s most popular podcasts, discussing how they started out, their ups and downs, key learnings, and the processes behind how they make their shows. It features the likes of The Squiz, Shameless, 7am, Equity Mates and more.

Director of Podcasts and Strategy at DM, Antony Stockdale said, “DM is thrilled to work with the iHeartPodcast Network Australia to monetise and grow our audience. This relationship allows DM to focus on what we do best, create entertaining and engaging content. It is a team we know and trust.

“The Australian Podcast Awards is a celebration of the diversity and quality of the Australian podcast industry and the people behind it. Behind the Podcast is the logical extension of this celebration, uncovering what makes a podcast successful from the people behind Australia’s favourite shows. Behind the Podcast is for anyone with a podcast, or dreams of starting one.”

The iHeartPodcast Network Australia is also proud to sponsor the 2020 Australian Podcast Awards, acknowledging the brilliance of audio content created in this country. The awards span many categories or genres, including arts & culture, business and radio.

ARN’s iHeartPodcast Network are thrilled to have been nominated for the following awards.

Best New Podcast: Live Uncut (Laura Byrne, Brittany Hockley & iHeartPodcast Network Australia)
Smartest Podcast: She’s On The Money (Victoria Devine & iHeartPodcast Network Australia)
Best Business Podcast: She’s On The Money (Victoria Devine & iHeartPodcast Network Australia)
The Spotlight Award: The Kyle & Jackie O Show (KIIS & iHeartPodcast Network Australia)
Best Sports Podcast: Ordineroli Speaking (Neroli Meadows & iHeartPodcast Network Australia)

The virtual awards will take place in late November.


ARN’s iHeartPodcast Network Australia Announces New Partnerships



ARN, iHeartPodcast Network Australia, has announced two new commercial partnerships with leading podcast creators Audioboom and Kast Media to expand its extensive podcast offering. These partnerships further strengthen ARN’s iHeartPodcast Network’s unique commercial proposition for brands and advertisers by connecting them with Audioboom and Kast Media’s engaged Australian audiences.

As part of its growth strategy, the iHeartPodcast Network has added new titles from Kast Media including: On Purpose with Jay Shetty, The Fighter & The Kid, and Impaulsive with Logan Paul. New titles from Audioboom include: Casefile, No Such Thing as a Fish, The Totally Football Show, and F1: Beyond The Grid.

These highly popular podcasts increase the content diversity across the Entertainment, True Crime and Sport categories for the iHeartPodcast Network Australia and provide enhanced commercial opportunities for clients to align and integrate within.

On joining ARN’s iHeartPodcast Network Australia, Colin Thomson, Founder & CEO from Kast Media said, “We are excited to join ARN’s iHeartPodcast Network, adding our thought-provoking and entertaining shows to Australia’s largest podcast network. The partnership aligns with our mission to create content that brands can integrate and be a part of.”

Stuart Last, CEO of Audioboom said, “Our podcasts feature well-known personalities and top talent from across the world, attracting global audiences, including significant numbers in Australia. The experience of ARN’s iHeartPodcast Network in monetising audiences makes them the perfect fit to further expand our advertising potential across the Audioboom roster. From the entertaining No Such Thing As A Fish to the true crime grit of the Australian-made Casefile, we know clients across Australia are going to love speaking to these new listeners.”

On the two new partnerships, ARN’s Head of Commercial Audio & Podcasts Corey Layton said, “ARN continues to dominate the podcast space, and these new partnerships with Audioboom and Kast Media will further extend and diversify our offering, giving brands access to some of the world’s most compelling and popular content.”

The announcement comes as ARN releases new podcast listener data for May with leading podcast technology provider Megaphone. Again showing growth month on month, the data captured for May shows strong audience growth with an increase of 6% compared to April. Overall, listening on the iHeartPodcast Network from when the pandemic was declared (mid-March to May) is up 22% compared to listening pre-pandemic (January to mid-March 2020).