AudioBoom announced two strategic partnerships – with iHeartRadio and with Spike TV – demonstrating the company’s continued growth and focus to provide users with the ability to make content far-reaching, as well as deliver interesting and engaging audio content.
Through its collaboration with iHeartRadio, iHeartMedia’s all-in-one digital music, podcasting, and live-streaming radio service, podcasters who use audioBoom’s platform to host and distribute on-demand audio content will now have the option to reach iHeartRadio’s 95 million registered users.This partnership will provide an avenue for increased visibility, as well as audience and revenue growth.
Separately, through its branded content partnership with Spike TV, audioBoom is producing a roundtable podcast discussion dedicated to Spike TV’s upcoming six-part series, “TIME: The Kalief Browder Story,” featuring the hosts from popular true crimes podcasts including Undisclosed, Up & Vanished, Truth & Justice and Actual Innocence.
In this episode, Shawn and Jen discuss the latest “podcasting is doomed” scenario by reviewing two articles that touch on it. Are they right? Or are they being overly dramatic? You decide!
We also talk about that list of most influential podcasters that received a lot of negative comments, point you toward good sources for music in your podcast, and wonder why someone would think that voicemail in podcasts is a new thing.
Links mentioned in this episode:
* E.W. Scripps Buys Podcast Company Stitcher
By Jon Gruber on Daring Fireball
* Large Podcast Advertising Company Buys Large Proprietary Podcast Player
By Marco Arment on Marco.org
* Find great music for your podcast
By AudioBoom on AudioBoom Blog
* The 22 Most Influential Women in Podcasting
By Alex Laughlin on Medium
* For its new personal finance podcast, FiveThirtyEight set up voicemail to hear from listeners
By Ricardo Bilton on NeimanLab
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Undisclosed is a podcast that has been compared to Serial. The two podcasts do not have the same creators, and are not actually connected to each other. People liken the two of them because both focus on stories about people involved in complex legal matters.
Undisclosed examines possible wrongful convictions. Its first season dove into the Adnan Syed case that was first investigated by Serial. The Undisclosed podcast is produced weekly and includes supplementary “Addendum” programs following each main episode.
Rain News reported that Undisclosed has selected audioBoom to exclusively represent the podcast in an exclusive premium ad agreement. Jon Cryer (who was in the Two and a Half Men TV show) is the new cohost of Undisclosed.
AudioBoom allows podcasters to join for free. The free version comes with unlimited posts (max duration 10 mins), full social integration with media cards and easy sharing to other podcast platforms. AudioBoom also offers an upgrade that costs $10 a month, that comes with all of the above plus full iTunes integration and audioBoom distribution and syndication.
The second season of Undisclosed will launch on July 11, 2016.
audioBoom, the spoken-word focused podcast creation and consumption app formerly known as audioBoo, now works with both Apple’s CarPlay and Google’s Android Auto systems. This will allow audioBoom users to interact with the service using their car’s built-in controls, accessing the app thru a dashboard touch screen or buttons on the car’s steering wheel. This makes audioBoom one of the first podcasting apps to become fully integrated with the modern automobile.
And while audioBoom will obviously be able to browse and playback podcasts that are hosted with the service, it’s unclear as to whether the app’s car integration will also allow it to record new podcasts. This could be extremely useful for mobile podcasters who are already using the service and would like to be able to create new content while being (mostly) hands free.
audioBoom also made podcasting news this week by announcing it had set a new record for new user signups, adding more than 200,000 new users during the month of March. This growth is attributed to audioBoom’s partnership with different content partners, including the BBC and multiple professional sports franchises. In addition, audioBoom recently launched a podcast hosted by celebrity actor/comedian Russell Brand. That show’s success has also brought new users to the audioBoom platform.