Blubrry Podcasting, leaders in the industry for 14 years, launched its Podcast Network plugin for WordPress, available to any podcaster. The Podcast Network Plugin allows professional Blubrry hosting customers to create and share a network with other podcasts outside of the Blubrry hosting realm.
Professional Blubrry customers can utilize this plugin for free. Instead of designing and paying a developer to produce a network site, podcasters can now use the Podcast Network Plugin to create a network website that integrates up to 500 shows and integrates seamlessly with PowerPress, Blubrry’s podcast plugin.
“The most important factor was allowing this to work with podcasts not utilizing Blubrry hosting,” said Todd Cochrane, CEO of Blubrry. “Networks can include shows in a specific genre, alliances, or even business relationships, and we know shows aren’t always on the same host or team. We look forward to seeing shows – new and old – come together for their audiences.”
Podcasters are able to use any WordPress theme or additional plugins of their choosing as they always have on their website. The network plugin is a free add-on feature of the professional level plan. Shows can be added to the account for standard pro-pricing, and any podcast outside of the main Blubrry account for an additional tiered fee, starting at $50 for one-10 shows.
Blubrry Podcasting has been leading the way providing podcasters with hosting and tools since 2005 and is now offering high-touch professional post-production.
Post-production for many podcasters is, at best, time-consuming, and at worst, technically challenging and detrimental to publishing.
Right now, professional hosting customers can choose between a “launch/relaunch” rolling into weekly production, or simply transfer their show over to an “auto-pilot” package. All packages include support from a dedicated team of podcast pros!
Once again, Blubrry is leading the way in podcast innovation, continuing to put the podcaster first.
CEO Todd Cochrane said, “We often hear how overburdened our clients feel when they are producing all the elements of their podcast, but it doesn’t have to be that way. I’m confident, these pro-packages are the ultimate solution to help our podcasters get their valuable time back so they can focus on creating their best content and prevent pod-fade.”
Spots are available by application only to current/new Blubrry Pro Hosting customers and are limited to just 15 slots for Launch and Relaunch podcasts and 50 slots for ‘Auto-Pilot’ show transfers. Customers that are not currently subscribed to ‘professional level’ should upgrade to become eligible for pro-production services.
Blubrry Podcasting, providing hosting, statistics and more, recently partnered with the audio engineering company AudioTech, an extensive podcast editing service. Podcasters hosting with Blubrry will receive an exclusive discount for any and all AudioTech editing services they purchase.
It’s a simple process: Blubrry podcasters can reach out to the AudioTech team and discuss what they’re looking for to improve their audio files. AudioTech will edit out ums, long pauses, background noise, add intros and outros, etc. and then return a new file to clients, ready to upload to Blubrry.
“It’s common for podcasters to ask us for editor suggestions and we’re excited to finally be working with a team that does just that,” said MacKenzie Bennett, marketing service coordinator at Blubrry.
Multiple examples of edited files can be found on AudioTech’s site. To learn more about the new partnership and get started, visit Blubrry Partners and AudioTech.
Personally, I am able to create intros and outros and edit the unwanted sounds out of my podcasts. This is likely because I started podcasting in 2005, and have had plenty of time to hone those skills.
New podcasters, however, may be overwhelmed by having to learn how to use audio editing software, and figuring out how to remove ums and long pauses without making mistakes. I think what Blubrry and AudioTech are offering to Blubrry podcasters will help a lot of people make their podcasts better.
Blubrry announced that they have made it easier than ever for podcasters to distribute their podcasts to even more listeners. Which is why, for the past year, Blubrry has been quietly working with Deezer behind the scenes.
The result? Next week you’ll be able to submit your podcast to Deezer and their 14 million monthly active users through Blubrry, one of the most flexible and powerful podcasting platforms on the market.
How do I get my podcast on Deezer?
It’s actually pretty easy. All you have to do is use your Blubrry account – even a free one – and claim your podcast listing in the Blubrry Podcast Directory if you haven’t already and then submit your show through the Podcaster Dashboard. Blubrry is putting the final touches on everything, and will have this new distribution location ready to go live next week, so make sure to check back.
Why Blubrry and Deezer?
Deezer is huge. As of January 2019: “Deezer had 56 million licenses tracks in its library, with over 30,000 radio channels, 14 million monthly active users, and 7 million paid subscribers.” And – like about every other streaming audio platform, Deezer wants in on the growing podcast market. Which is where Blubrry comes in.
“We touch in excess of 75,000 shows and have 150 million downloads a month across all of our customers” says Todd Cochrane, Blubrry’s CEO. “So, we could bring 75,000 shows to Deezer. “ Even better? If you’re a hosting customer, Blubrry’s IAB certified podcast stats platform will still give you the most reliable, accurate data available on the market today.
Blubrry Podcasting, one of the largest podcast hosting companies globally, announced that it is partnering with an Austin, Texas-based company Stagepass to expand monetization options for its users. This move will allow users to increase the ways in which they make income for their shows.
Blubrry, which supports over 100 thousand podcasters and shows, currently has a vast array of services including affiliate, advertising – dynamic advertising insertion – and survey monetization options among its offerings, and can help to provide financial self-sufficiency for its users.
Stagepass is a marketplace for hosts (creatives) to list experiences for auction to their audiences. Experiences on Stagepass are constructed by the creative that auctions them and can be in-person, online, or over the phone.
Experiences listed at Stagepass appeal to audience members who seek deeper engagement with the creatives whose media they consume. The partnership provides Blubrry users an early-mover advantage in a nascent industry.
“We’re excited to be the first podcast hosting company to partner with Stagepass and jump in with a refreshing new take on monetization,” said MacKenzie Bennett, Marketing Service Coordinator, Blubrry. “Now, more than ever, podcasters need to take risks and think outside the box to impress their audience.”
Learn more about the partnership and how you can get started here.
Blubrry hosted stats just got even better with Partial Download Reporting! You can find this brand new feature in your Stats Dashboard if you are a Blubrry Podcast Hosting customer.
Your pour your heart and passion into every podcast episode, hoping that hard work translates into a growing audience. And you track your podcast stats every episode. But how do you know if those downloads meant a listener downloaded the whole show? How do you know – quantitatively – if your audience paid attention from start to finish? Unless you know that, it can be difficult to improve your programming.
Blubrry was the first podcast host with an IAB Tech Lab Certified podcast stats platform. Partial Download Reporting is free as part of Blubrry Podcast Hosting customer’s hosted stats through 7/1/19. You can purchase this premium feature beginning July 1 (more details to come).
Partial Download Reporting helps podcasters understand their audience’s consumption patterns better. Blubrry’s proprietary system sifts through your downloaded data to determine which downloads were complete and which weren’t.
That means you’ll be able to tell when and where you might have lost your audience’s attention. Which means you have another tool in your arsenal to keep improving your podcast content, pacing, and format.
Blubrry Podcasting and Audioburst announced an evolutionary partnership that will allow Blubrry hosting customers to have access to Audioburst’s suite of tools and the Audioburst library of searchable voice “bursts.” This library uses technology to listen, understand, segment, and index the content to be searched and generate new cross-platform distribution.
“Our mission is to empower podcasters and radio professionals with a robust solution for monetization, distribution, and discovery,” said Amir Hirsh, co-founder, and CEO of Audioburst. “The integration of our Audioburst Creators platform gives Blubrry thousands of creative community members of the unmatched tools to transcribe, increase exposure and earn money.”
Blubrry hosting customers will be able to obtain full transcripts, create short clips called “bursts” of their audio or video content and then share those bursts on social media platforms. This extends the life of their content using modern AI programming to highlight specific segments that can further earn Blubrry creators revenue and listenership.
“This partnership with Audioburst is exciting for our Blubrry customers as I’ve been a big fan of their technology for some time,” said Todd Cochrane, Blubrry CEO. “The audio bursts, automated transcripts and indexing of audio content will allow Blubrry customers to reach new listeners and engage with a wider audience.”
Blubrry hosting customers can sign up for Audioburst free within their podcast dashboard and have their personalized content created within minutes. Bursts, transcriptions and new content can be found on any one of Audiobursts distribution platforms where users specify topics and categories for results.
Blubrry Podcasting recently made history as the first podcast-hosting service provider to have its podcast stats certified by the Interactive Advertising Bureau Tech Lab for Podcast Measurement Compliance.
“This is the gold standard. There is no substitution to certification of compliance,” said Todd Cochrane, Blubrry CEO. “Ad buyers, networks, podcast hosting platforms, and podcasters now have an audited, validated, certified platform ready to serve them.”
Blubrry, which has been providing podcasting podcast statistics since 2005, was one of several organizations taking part in the extensive independent auditing and certification process based on the standards within IAB’s Podcast Measurement Guidelines. National Public Radio, a nonprofit membership media organization, was also certified.
As part of IAB’s Podcast Technical Working Group, Blubrry and 31 other podcast and traditional media companies contributed to the Podcast Measurement Guidelines, released December 2017, that provide strict rules and guidelines as the basis of certification, including downloads, listens, advertising delivery and advertisement play.
As of today, Blubrry Enterprise customers are able to label their podcast statistics as IAB Certified to be in compliance with the Podcast Measurement Guidelines. Blubrry Hosting customers and those shows using the Blubrry redirect with other platforms will quickly follow (as outlined in this blog post). Blubrry customers should expect no changes to their metrics as the certified platform system has been in place since 2013.
Unlike other providers, Blubrry podcast statistics are platform agnostic, meaning statistics services are not limited to Blubrry hosting customers. This has given Blubrry valuable insights on numerous areas in podcasting, with tens of thousands of shows being measured since 2005.
Podcasting provider Blubrry recently updated its podcast statistics, offering to include hourly download reporting and additional regional reporting.
Users will now be able to see how many downloads they are receiving within the first hour of episode release, hour-to-hour, for the first week the episode is live; a useful feature for podcasters to track popular times for releasing episodes and ensure best practices for creators.
In 2017, Blubrry added Great Britain, Brazil, and Canada reporting: this year the company has added regional breakdowns for Germany and Mexico, countries with increasing podcast publication and listenership.
Along with new countries, Blubrry has added DMA (designated market area) regions for U.S. metro areas. The DMA metro regions will be separated from the rest of the U.S. reporting to provide clarity for monetization opportunities.
“Statistics are crucial for podcasters to grow their audiences and especially so for monetization,” said Blubrry CEO Todd Cochrane. “By continuing to provide more detailed, accurate information, podcasters are put in control of the future of their show and brand.”
Blubrry Podcasting is expecting to achieve IAB podcast measurement/statistics certification in the coming days. The auditing process and proceeding certification reflect the highest standard in the industry set by the Interactive Advertising Bureau, which is posed to become the norm for all podcasting organizations.