PodcastOne has announced Launchpad. It is a new place for podcasters to launch and host their podcast content. Launchpad is free, easy to use, and a great discovery took for podcast lovers, with content on every topic.
Launchpad was created from the minds of leading podcast company PodcastOne. With more than 2 billion downloads annually, across 300 of today’s top programs, along with experience creating, distributing, promoting, and selling advertising in podcasts, PodcastOne knows the ins and outs of the industry to deliver the best tools for podcasters and listeners.
Benefits of using Launchpad:
- Unlimited free hosting
- All analytics are free
- You own everything! This includes your content, logos, IP, etc., so that if you leave the platform, you get to take everything with you, including subscribers. And you keep 100% of the revenue from ads you sell.
- You decide where you want to distribute your podcast
- PodcastOne shows promote Launchpad. PodcastOne has over 2 billion downloads annually, and we know how to do this.
- Launchpad is a great way to get your podcast noticed, and you could be offered the opportunity to become a part of PodcastOne’s roster.
PodcastOne explains why Launchpad is free. “In order to keep this service completely free to you, we have the right to sell up to 2 minutes of digitally inserted ads in the pre-roll and mid-roll break, and retain the revenue.”
One of the most interesting things about Launchpad is that PodcastOne gives podcasters an RSS feed and instructions, so that podcasters can distribute their podcast in as many places as they like.
If a podcasters chooses to leave Launchpad, they can follow instructions provided by PodcastOne to do that. You can set up a redirect to a new hosting platform, so you can keep all your subscribers. Insert the new RSS feed into the field provided in Launchpad, and click “Close My Account” to complete the redirect.
PodcastOne SportsNet and The Associated Press have teamed up to provide in-depth daily reports from national and international sporting events. This begins with the Winter Olympics in Pyeongchang, South Korea.
PodcastOne SportsNet will distribute Associated Press reports starting with the Winter Olympics (and continuing with other national and international sports). The deal will add AP reports to PodcastOne’s sports podcast lineup; AP news reports currently appear on PodcastOne non-sports offerings.
PodcastOne Chairman Norm Pattiz said, “This will provide AP and PodcastOne subscribers with real-time, daily news reports, commentary, and original content. It will provide additional power to the explosive growth of podcasting, while taking maximum advantage of the unmatched connection to listeners that podcasts already provide. AP Sports is everywhere with on-the-ground, first-hand coverage that will now be available via podcasts as never before.”
“We are excited to work with PodcastOne to bring AP’s unrivaled worldwide sports coverage to a new audience through on-demand digital audio-programming – a growing medium,” said Anthony Brito, AP director for digital and commercial markets. “The expertise of our reporters and hosts, coupled with AP Sports content and PodcastOne’s vast network makes for a winning combination for sports fans everywhere.”
The deal also includes new PodcastOne and AP content. Additionally, Red Circle Sports with Dennis Miller, Riggle’s Picks, Real GM and others will be added to PodcastOne SportsNet’s line-up. Content produced by AP and PodcastOne SportsNet will be distributed on AP platforms, as well as PodcastOne.com and the PodcastOne app.
Southern Cross Austereo officially launched PodcastOne Australia in September of 2017. The launch event featured a 20 minute walk through with samples of podcasts that are local to Australia. If you don’t happen to live in Australia, you may not have been aware of PodcastOne Australia launching.
It all started in November of 2016, when PodcastOne announced that they had signed a long-term partnership with Southern Cross Austereo (SCA) to launch PodcastOne Australia. SCA will operate PodcastOne Australia as the exclusive partner in Australia and New Zealand with select SCA podcasts made available in the U.S. on the PodcastOne platform.
The joint venture between SCA and PodcastOne represents the first international partnership of this magnitude in the commercial podcast industry with the companies together developing and producing content for both the U.S. and Australia. PodcastOne Australia was in beta that ended at the time of the launch.
PodcastOne Australia’s Australian content includes:
- The Howie Games – Mark Howard
- The Trials of the Vampire – Adam Shand
- Complete Drivel – Christian Hull
- A Plate to Call Home – Gary Mehigan
- Mum Says My Memoir is a Lie – Rosie Waterland
- The Mentor – Mark Bouris
- Sex and Life – Dr. Nikki Goldstein
- The Next Billion Seconds – Mark Pesce
- Aussies in Hollywood – Jenny Cooney
- Coach – Paul Roos
- Extreme Vetting – The Chaser
- Oh Errol – Sarah O’Neill & Keira Stewart
- Health Hacker – Adam MacDougall
- Crappy to Happy – Tiff Hall and Cass Dunn
- Puka Up – Wayne Schwass
- We Fact Up – Dave Zwolenski & Redd Peterson
- We Paid to See This – Darren Hayes
- Game On Australia – Pete Curulli & Dan Van Der Meer
- The Start Cast – Press Start
- Submission Radio Australia – MMA
- MediaWeek TV
- Seven Days by Media Week
- The Ad Break – The Guardian
Norman Lear is the producer of TV shows such as “Good Times”, “All in the Family”, “The Jeffersons”, “Maude”, and more. He is also the producer of “The Princess Bride” movie. Norman Lear has now launched his own podcast, which is on PodcastOne. This is an accomplishment that few 94-year-olds can claim.
All of the Above with Norman Lear takes listeners on an enlightening ride of conversation, from comedy to family, current events, music, social issues, and more. The show will always feature the unique perspectives of celebrities, politicians and everyday folk. Celebrity guests include Julia Louis Dreyfus, Jerrod Carmichael, Amy Poehler, and more.
The podcast released a trailer on May 1, 2017, and has had four episodes since then. The newest one (at the time I am writing this blog) features actresses Lily Tomlin and Jane Fonda. They are there to talk about “Grace and Frankie”, a Netflix original series that is now in its third season. This episode of All of the Above with Norman Lear also includes discussion about how laughter keeps you young, how social media affects activism, and the state of America’s affairs today.
New episodes of All of the Above with Norman Lear will be available every Monday on PodcastOne.com, the PodcastOne app, and iTunes.
PodcastOne has launched a new program in the Forbes on PodcastOne series. Forbes Sports Money joins Forbes podcasts that had been previously released on PodcastOne this year: The Forbes Interview, Forbes Under 30, and Forbes Lists.
Forbes Sports Money is hosted by Forbes Executive Editor, Mike Ozanian. He speaks with team owners, athletes, and industry leaders about the money and enterprise born of supreme athletic competitions. The podcast gives listeners an in-depth look at the business of sport.
Mike Ozanian is also a co-host on the TV version of Forbes Sports Money (which is obviously what the podcast was derived from). The TV show is a four-time New York Emmy Award winning television on the YES network. If you like the Forbes Sports Money TV show, it seems very likely that you will also enjoy the podcast. Forbes Sports Money will release a new episode every Thursday.
At the time I am posting this blog, Forbes Sports Money has released six episodes (and a trailer). The first episode is titled “Highest-Paid Athletes of All Time”. Host Mike Ozanian is joined by guest Kurt Badenhausen, who is a senior editor at Forbes. The most recent episode is titled “Jeanie Buss: All About The Lakers and Its Legacy”. In that episode, host Mike Ozanian is joined by President and part owner of the Lakers, Jeanie Buss.
Forbes has announced that a quartet of Forbes podcasts about business, women and tech will debut on PodcastOne in early October of 2016. PodcastOne has over 200 podcasts on a wide variety of subjects.
AdWeek reported that Forbes had been testing its Women@Forbes podcast series on its own properties for a few months and had decided to ramp up its efforts in podcasting. It appears that Forbes is expecting to see “plenty of ad revenue” from the agreement with PodcastOne.
There are a total of four Forbes podcasts that will soon make their debut on PodcastOne.
The Limit Does Not Exist is hosted by Cristina Wallace and Cate Scott Campbell. They believe that creativity and STEM can and should hang out together all the time. Why limit yourself to one side of your brain… or one career path? The Limit Does Not Exist includes plenty of guests.
Mentoring Moments is hosted by Denise Restauri. The main idea of the podcast is “women you may never meet will be become your mentors”. The show includes stories by women from multiple generations who share their “wow, you need to know this” stories that propelled their careers.
The Premise is hosted by Parmy Olson. This podcast is a business leader’s dashboard for what’s next. Each week, Forbes writers and editors explore the technology changes affecting your company, industry, or portfolio.
Hiding in the Bathroom is hosted by Morra Aarons-Mele. The show features successful entrepreneurs who share the strategy tips that you won’t learn in business school. This podcast is for entrepreneurs who want to embrace their introverted selves while building strong relationships and achieving success.
PodcastOne, the podcast production company started by Westwood One founder Norm Pattiz, has picked up a new CEO named Jim Berk. Pattiz will remain in his role of Executive Chairman at PodcastOne. Jim Berk will also join PodcastOne’s Board of Directors.
Berk may seem like an outsider when it comes to podcasting. But he has many years of experience in the media business. He was previously the CEO of Participant Media, where he oversaw the release of over 60 major films like The Help and The Kite Runner.
PodcastOne, launched earlier this decade, has made a name for itself by distributing some of podcasting’s most popular shows. Adam Carolla, Dan Patrick, and Shaquille O’Neal are just a few of the big names on PodcastOne’s roster. The company bills itself as an all-in-one platform that connects potential podcast advertisers with shows that can deliver results.
Last month, PodcastOne launched a premium subscription service that offers on-demand access to PodcastOne’s full archive of shows, as well as exclusive content from many of the network’s star producers. As CEO, Berk will undoubtedly work to bolster not only ad revenue, but also premium subscription sales.
At first look, the DASH Conference might look like an event devoted mostly to broadcast media. But the conference has been busy adding names from the digital side of the media fence. Recently, DASH announced it would be bringing Adam Carolla, PodcastOne CEO Norm Pattiz, and iHeartMedia CEO Bob Pittman to its upcoming conference.
This year’s DASH Conference is billed as “DASH 3.0: Radio & The Connected Car – A Survival Guide For Broadcasters.” The list of topics is heavily geared towards the changing nature of mobile media consumption with a focus on the connected car.
Some presentations that’ll take place during the DASH Conference include:
- Breaking Down the Technology Divide: The Drive and the Dash
- Keynote Interview With Norm Pattiz and Adam Carolla
- Fasten Your Seat Belts: Here Come Apple and Android
- Digital Marketing: Its Rapid Growth and How It’s Transforming the Way We Go to Market
- The State of American In-Car Audio
- In the Car/On Demand
The 2015 DASH Conference will be held on November 4-5, 2015, at the Westin Hotel at Detroit’s Metropolitan Airport. Registration is currently open.
St. Paul, MN-based media company Hubbard Radio has taken a 30% ownership stake in PodcastOne, the podcasting network best known for its celebrity-driven shows. From a press release sent out earlier today:
The agreement maintains PodcastOne and parent company Courtside Entertainment Group’s independent control of all operations, as the network continues to expand its collection of more than 200 top-rated programs, delivering more than 400 million monthly impressions for advertisers. The network features many of America’s most popular podcasts, including Adam Carolla, Shaquille O’Neal, Steve Austin, Dan Patrick, Chris Jericho, Penn Jillette, Nicole ‘Snooki’ Polizzi, Shawn and Larry King, Laura Ingraham, Dr. Drew, TheCHIVE, the newly launched Mark Schlereth podcast, plus WNYC’s Radiolab, Freakonomics and many more.
Hubbard Broadcasting operates a variety of media outlets, including radio/TV stations, a satellite TV network called ReelzChannel, and the F&F Productions company. It seems natural that a company this established in traditional media would want to get a piece of the growing new media market. PodcastOne has proven its ability to create shows with big names that generate large audiences.
The press release is peppered with the usual corporate-speak of “synergies” and “brand development.” Could this mean some of PodcastOne’s shows will also be heard on terrestrial radio or other outlets controlled by Hubbard? It’s too early on in this partnership to know for sure. But this news, along with last week’s announcement of Scipps buying Midroll proves that legacy media companies are starting to take podcasting seriously.