Spreaker introduced their new Spreaker Podcast Radio home screen widget. The widget will display an array of podcasts, even when your phone is locked.
Your tried and true podcasts will be clearly laid out for you and each will be readily accessible with just a tap, right from your home screen. It’ll save you swipes and time, especially when you’re multitasking between your workout, emails, and instant messages. An improved and personalized listening experience lets you keep your flow as you go through all your to do’s, without missing a beat.
The widget will display your podcasts in two sections. The top half will show the podcasts that you listen to the most. Tap on any one of them and you’ll be prompted to unlock your phone. As soon as you do, the Spreaker Podcast Radio app will open up automatically to that very podcast.
Below it, the widget will list your most recently downloaded episodes. Tap on any of those, and you will be prompted to unlock your phone. This time, you will be automatically brought to a list of whatever you last downloaded.
Quick Actions are another feature of the Spreaker Podcast Radio widget. They are shortcuts that get you to different kinds of content in a snap. By touching and holding (on Android) or 3D touching (on iOS) Spreaker Podcast Radio’s app icon, you will be able to begin a new search, open the Listen Later playlist, or open the Downloads playlist.
Quick Actions are available to all iOS users. Quick Actions are only available to Android users with Android 7.1 and above (Nougat).
Spreaker has introduced Private Episode Sharing. It allows you to share your episodes with a few select listeners. Private Episode Sharing is a way to apply exclusivity to your podcast.
Creating exclusive content that only a select few listeners can access is a great way to show thanks. If listeners have stuck around since the beginning or performed a specific action – like donated to your podcast or bought one of your products – you can reward them with an episode that can be listened to by them and only them.
Spreaker says that exclusive content can also be the principal way you monetize your podcast. The example Spreaker gives is a podcaster who offers language classes over the course of a podcast season. That podcaster can set up a special private link that will only be available to listeners who pay for the course. Those who pay will receive access to the exclusive content through a special link.
Private episode sharing is available to all Spreaker Pro users who have upgraded to the Broadcaster, Anchorman, and Station plans. They will be able to change a specific episode’s visibility to “Limited Access”. A new link will appear that can be given to select listeners.
Spreaker announced that you can now listen to your favorite podcasts on any Chromecast or AirPlay compatible device. This gives people additional ways to listen to their favorite podcasts that are on Spreaker.
Now you can fill your home with the sounds of your favorite podcast thanks to our new Spreaker Podcast Radio Chromecast/AirPlay compatibility! Using your smartphone or tablet as a remote control, you’ll be able to play all the true crimes, dramas, and news shows you love without having to do more than lifting a finger.
To do this, you need to download the Spreaker Podcast Radio app. It is available on both the App Store and Google Play. Look for the Chromecast/AirPlay icon among the controls. The icon looks like a tiny TV screen. When you tap that icon, all of your connected devices will appear. You can choose which device you want your podcast to play on.
The Spreaker Podcast Radio app includes thousands of recorded podcasts, streams, and live broadcasts that are at your fingertips to enjoy in whichever way you wish. It has curated lists spanning a wide range of podcasts, a Favorites section, and automatically generated playlists like Listen Later, Likes, Downloads, and History to help you tailor your listening experience to your own habits and tastes.
Spreaker announced that they have updated their embedded player. The new, cleaner, version allows podcasters to customize the player to fit with their brand.
Guiding your listeners to your homebase to listen to your podcast allows you to keep your branding and distribution exactly how you want it. Even your chosen font on your website is connected to your distinctive look. The updated player is therefore geared for that level of customization, providing a white label solution with the option to remove the Spreaker logo.
To customize the Spreaker embedded player, podcasters must start at Spreaker’s CMS. You can choose to remove Spreaker’s logo if you want to. This feature is for those who feel Spreaker’s logo clashes with their background image, or who prefer not to have any text displayed other than the episode title.
Another update to the embedded player allows you to remove the comments, likes, and share icons. Spreaker wisely points out: “If you like to think of your website as a space for a deeper engagement with your content, it’s worth considering that removing buttons can actually help you keep people on the website, listening to the player while they navigate through the pages.”
Other features of the new embedded player include:
Ability to add a background picture to the player – Choose one that reflects your topic, or select a selfie.
Ability to choose light or dark themes – To keep the player matching the tone of your website.
Ability to choose to allow all of you content to start playing automatically when a LIVE starts.
WordPress users can add the Spreaker embedded player without needing a special plug-in.
Spreaker announced that their 50,000+ show catalog is now on Amazon Alexa devices. Spreaker is now an Amazon Alexa skill. If your podcast is on Spreaker, then it is being syndicated on all Amazon Alexa devices.
Spreaker explains that Amazon Alexa devices are wireless, voice-activated “smart speakers” that feature a personal assistant voice service called “Alexa”. These devices include Amazon Echo and Amazon Echo Dot. Alexa is similar to Apple’s Siri, in that both will respond to commands that you say out loud to it.
We’ve added Spreaker’s catalog of podcasts to all Amazon Alexa devices (only English-language podcasts for now, due to some Amazon Echo limitations, but we hope to get everyone else in on it soon!), as well as Spreaker-specific commands your listeners can use to play, search, and take control of their listening experience.
With Amazon Alexa, together with automatic sharing to social media networks and syndication with Apple Podcasts, Google Play, iHeartRadio, and SONOS, podcasters who have their shows on Spreaker are getting open use of every distribution channel out there.
You don’t have to do anything to make that happen, Spreaker has already done that for you. Spreaker recommends that you let your listeners know that they can find your podcast on Amazon Alexa devices. Listeners will need to add the Spreaker Amazon Alexa skill to their device from the Amazon Store.
Spreaker has made changes that allow you to manage every detail of your podcast. You can now add iOS 11’s New Season and Episode tags to your podcast episodes.
Now, thanks to updates introduced with iOS 11, the presentation and production choices you make will be clearly displayed in Apple Podcasts. And to facilitate the matter, we at Spreaker have added new settings that, when applied from the CMS, will come through as tags in your RSS feed’s metadata. Your seasons, episode order, and episode labels will all appear to listeners tuning in through Apple Podcasts.
Spreaker points out that if your podcast is serialized, it is important for listeners to start with the oldest episode (meaning the episode in the series that was produced and released first). The series tag alerts listeners that they shouldn’t listen to the newest episode in the series before getting the full story from the previously released episodes. The tag helps them know where to begin.
Go into the Spreaker CMS and choose how you want your episodes to be sorted. Pick Episodic if you want your episodes to be sorted from newest to oldest. Or, select Serial if you want your episodes to be sorted oldest to newest. With this feature, you have the added bonus of applying these changes to your podcast on Spreaker as well as Apple Podcasts.
In addition, the Spreaker CMS allows you to label your episodes by type. Use “Full” to let your listeners know that an episode is a full, regular, episode. You can use “Trailer” for the short, explanatory episode you release first. Choose “Bonus” to alert your listeners to episodes that are extra content.
Spreaker has announced that Spreaker Studio iOS 11 makes it even easier for podcasters to pick the sounds that they want to put into their podcast. It solves the problem of having media files all over the place that you have to spend time searching through before you find the music you intended to add to an episode.
Music libraries are increasingly becoming more like dispersed pockets of musical treasure: some albums are tucked away in folders on your device, some songs just stored on iCloud, some tracks shared with you through Dropbox. So when you’re uploading music to your podcast, you want to easily be able to tap into your library, however spread out it may be!
Recording and editing your content with Spreaker Studio on your iPhone or iPad gives you the mobility to podcast on the go. Now, with the new iOS update, you can directly insert media files that you have on your device, both locally and in the cloud, without needing to shuffle them around into a single folder first.
Spreaker has a brief tutorial on how to do that in their blog post. They point out that extra audio elements make your podcast stand out. Use music to break up segments of an episode with a fresh sound or enriching your content with background music. Spreaker Studio iOS 11 makes it easy do.
Earlier this year, Spreaker launched their Revenue Sharing program that allowed podcasters to earn money for every listen or impressions. The program is now out of beta, and has become a fully fledged sophisticated ad revenue system.
Ad injection is when you earn money from audio and visual ads getting automatically placed throughout an episode at different intervals. These ads are provided by Spreaker’s trusted partners. Spreaker’s Revenue Sharing program allows ads to be automatically inserted into both downloaded episodes and stitched onto on-demand streaming.
Every time an ad gets an impression, meaning that it was listened to by your audience, you’ll earn a specific amount of money. In Spreaker’s case, you’ll get 65% per Cost per impression or CPM (1,000 impressions), depending on a variety of factors, like who is providing the ad.
You remain in control of the exact conditions of the ad insertion (which you can edit at any time). Spreaker’s new Revenue Sharing System allows you to chose the position of the ad (pre-rolls and/or post-rolls), how many ads to include and how often, and the maximum duration of the ad to be injected.
Spreaker has more details on their blog. A portion of the blog walks podcasters through how to set up Spreaker’s Revenue Sharing Program on one or more of their shows.
Shows must meet the following criteria in order to be accepted into the Revenue Sharing Program:
Meeting the necessary legal and quality requirements
Spreaker has made changes to their home page in order to make it easier for people to find podcasts. The Spreaker home page now has a grouping of podcasts that fit a specific category.
This includes “Featured This Week”, which I think could influence podcasters to make a goal of getting their podcast into that category on Spreaker’s home page.
Spreaker describes their new home page as “your map to navigating that immense sea of audio content.” Not only will podcast listeners benefit from the new layout, but so will podcast producers. Spreaker points out “With featured podcasts, curated lists you’ll love, and content based on where you’re located, the new home page offers an effortless podcast-searching experience.”
We’ve narrowed things down to a few key selections that can help kick off your search for more podcasts, namely featured shows, curated lists, and more clearly defined categories. Podcasters, these are all ideal places to get your show prominently spotlighted on spreaker.com, so keep that in mind when working on your show’s general presentation. Artwork that’s well-made and appealing titles and descriptions, as well as solid content, is what will get you considered for a spot at the top.
Scrolling through the Spreaker home page feels a bit like scrolling through Netflix, in search of new content to check out. Each has a bunch of different categories that may (or may not) match your personal interests. Some of the categories are recommended by websites outside of Spreaker. It is clearly noted, and you can take that into consideration as you browse.
Although Spreaker made it clear that all the categories are “ideal places to get your show prominently spotlighted at Spreaker.com”, I think the one that will get the most attention is the “Featured This Week” category. I predict it will be treated the way Apple’s “New and Noteworthy” is – with marketers promising podcasters that they can get their podcast into that category.