Answering Podcasting Poverty

Streamline Your Post Production Work.

Podcasters are a busy lot.  Most of us have full time jobs, families, etc. that keep us busy.  And then we are podcasters on top of that. We podcasters know that while planning and recording a show takes work, it almost seems easy compared to everything that needs to be thought about in post-production.  If editing down a show was not a job in itself, we need to pay attention to leveling tracks, normalization, files size and format, and meta-tagging. Doing this manually each week takes time, time quite frankly that I as a podcaster producer just do not have. Most of us struggle to do this effectively.  We suffer a time poverty when it comes to podcasting.  What are we to do?

Ilogon comes to the rescue.  With a free account, I can have much of my post production work done with a few clicks of a button.  And here’s the thing. All I have to do is set up my work as a preset. I can save my preset so that each week when I release a new podcast episode, all I have to do is load the preset.  Auphonic remembers and loads all my meta-data (tags, show art, licenses, show description, etc.), remembers in what formats and bit rate I want to export the audio file as, hooks up to my Libsyn, YouTube, and Soundcloud accounts, and remembers that I want normalization and adaptive leveling done. Auphonic will even throw in a preloaded intro and outro if I don’t want to mess with inserting those each week. All I have to do in the preset is load my new raw audio file. In a click of the button, the work is done. Well almost; my files do need to be uploaded first. When everything is finished, I can listen to the finished episode online.  If something doesn’t sound quite right, I can go back in and edit the episode. For a new podcaster, it really couldn’t be simpler.  And it saves you time.

Check out Auphonic and let me know what you think. For me, it has literally shaved a half an hour of work off my post-production process.  This is a half an hour I can now spend connecting to my audience and developing more quality content for my listeners. That is time better spent in my opinion.


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