Wondery and Amazon Music, announced a strategic partnership that will begin by focusing around an exclusive licensing and ad sales partnership with all new existing content from Tinkercast, the leading kids and family podcast company.
Starting in September and expanding into 2022, Wondery will gain exclusive rights to Tinkercast merchandise and exclusive distribution and ad sales rights to podcast content, including hit shows Wow in the World, Two Whats and a How, Camp WeWow, and more to come.
Tinkercast will launch two new shows in the coming months: Who, When, Wow! and Flip and Mozi’s Guide to How to Be an Earthling. Created by Tinkercast and hosted by Rebecca Sheir (Circle Round), Who, When, Wow! is an auditory journey into the lives of unsung heroes, unknown heroines, and amazing humans. Each episode immerses kids and their grown-ups in a historical narrative around one fascinating figure you might not hear about in school but brought WOW to our world!
The second new Tinkercast Original follows alien travel guides, Flip and Mozi, who crash their UFO into Earth and have to call a “tow ship” from their home planet. So they do what any good travel writer, blogger, or ponder would do, and decide to wait out the 3,000 lightyears it will take to arrive learning How to Be An Earthling! Flip & Mozi’s Guide to How to Be an Earthling features Tinkercast’s signature “cartoon-for-the-ear” audio animation and The Pop Ups award-winning stylings to inspire today’s kids to find harmony with the earth and be caretakers of all our animal earthlings! Flip & Mozi are curious and not-so-courageous reporters that encourage listeners to explore their own world and submit “field reports” of animals they observe to be featured on the podcast!
New Tinkercast content will be released one week early, exclusively available on both Amazon Music, and ad-free on Wondery+. New episodes will continue to be available on all podcast services after the one-week exclusive window. Additionally, Amazon Music and Wondery will expand Tinkercast’s merchandising business with new products and Prime shipping, and its availability to even more listeners through voice with Alexa.
“Tinkercast has led the way in engaging the hearts, minds and imaginations of young listeners, creating fun ways to educate and enrich their lives,” said Jen Sargent, Wondery CEO. “ We are thrilled to partner with the leader in kids and family audio content as we continue to build our slate of content for everyone to enjoy.”
“We are beyond proud to have our kids and family content live alongside Wondery and Amazon Music shows and we can’t wait to wow audiences with our new original podcasts through this partnership this fall.” said Meredith Halpern-Ranzer, Tinkercast CEO.
Wondery is home to family storytime podcast Little Stories Everywhere hosted by Academy Award Nominated Actor Virginia Madsen and celebrated voice actor Robbie Daymond. Little Stories Everywhere brings you magical, adventurous, fantastical tales for the entire family. And first-of-its-kind immersive storytelling podcast Imagined Life Family, with the same hosts, will take you on an immersive journey into the life of someone who has made a positive impact on the world, from Lin Manuel to Jane Goodall. This new partnership with Tinkercast signals Wondery’s intent to expand even more into the kids and family content space.