Spotify Allows Creators in Select Markets to Publish Video Podcasts



Spotify began activating Video Podcasts for Creators on a limited basis last Fall. Now, Spotify is allowing podcasters the option to accompany their audio with visual components.

As this audience grows, Spotify is also opening up the Video Podcast capability to more creators. This was announced on April 21, 2022.

Starting today, we’re expanding Video Podcasts on Spotify to all creators in the U.S., Canada, New Zealand, and Australia, and the U.K. Creators will have the ability to upload their video content to Spotify through Anchor as easily as they already publish audio.

In addition, Spotify is adding new features to help set up creators for success.

New features include:

Access for everyone: Starting now, creators in these five markets can find Video Podcast uploading capabilities on Anchor’s web platform. We plan to roll this out to additional markets in the future.

Podcast Subscriptions: Spotify Podcast Subscriptions will be available for video podcasts, empowering creators to own their monetization models by creating exclusive content, gating video, and more. Stay tuned – we’re working on more monetization features to come soon.

Integration with Riverside: Now, when you embed a Video Podcast episode from Spotify, the video will play directly in the embed player wherever you placed it. It’s a great tool – whether you’re excited to share great content with friends or grow your audience.

Video Bulk-Replace: Bulk-replace allows Anchor creators to easily replace their existing audio episodes with video versions from an easy-to-use interface. Get ready for more time creating content and less time editing it.

Video Analytics: Video-specific analytics will give creators deep insights into their videos’ performance on Spotify, enabling them to better understand their audiences and publish content suited to them.

Interactive capabilities: Our interactive podcast features, like Polls and Q&A, will be available for Video Podcasts so creators can connect with and get feedback directly from their listeners.


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