Lemonada Media Partners With Gretchen Rubin Media For Podcast Distribution Deal

Lemonada Media, the award-winning podcast network that makes life suck less, announced a new partnership with Gretchen Rubin Media — the media company led by #1 New York Times Bestselling author Gretchen Rubin — to oversee ad sales and distribution for the company’s audio portfolio.

The partnership will include award-winning mental health podcast Happier with Gretchen Rubin, which offers practical, thought-provoking insights into happiness and good habits. Additional Gretchen Ruben Media shows joining the network in 2025 include Happier in Hollywood, hosted by Liz Craft and Sarah Fain, and Side Hussle School, hosted by Chris Guillebeau.

“I can’t think of a better way to start the new year than by partnering with Gretchen Rubin Media to continue our mission of creating and amplifying audio content that makes life suck less,” said Jessica Cordova Kramer, Lemonada’s Co-Founder and CEO. “Gretchen Rubin ha been a pioneer in bringing action and accessible happiness to the masses, and we couldn’t be more excited to work with the Gretchen Rubin Media team to support their mission of helping people live better, more intentional lives.”

In 2015, Gretchen Rubin launched her weekly series, “Happier with Gretchen Rubin” alongside her sister, Hollywood show runner Elizabeth Craft. Building on the success of her #1 New York Times bestselling books “The Happiness Project” and “Better Than Before,” the podcast brings listeners research-based strategies and practical hacks for building a happier life.”

Since launching in 2019, Lemonada has quickly established itself as a leading independent podcast network, reaching millions of listeners per month. The network has created and launched chart-topping original series such as “Wiser Than Me with Julia Louis-Dreyfus,” which spent 29 days straight at #1 overall on the Apple Podcast charts; “Fail Better with David Duchovny,” which launched to #1 in Society & Culture on the Apple Podcast charts, Gracie award-winners “Last Day,” “Believe Her,” Legacy Talk with Lena Waithe,” and more.

Lemonada is represented by CAA.