Airwave

True Native Media Partners With Airwave To Boost Advertising

~ jen

True Native Media, a leading podcast representation firm, is thrilled to announce its new partnership with Airwave, a prominent podcast network known for its high-quality content and engaging shows. This collaboration marks a significant step forward in creating robust advertising opportunities and enhancing the podcast landscape.

True Native Media is excited to showcase Airwave’s diverse range of podcasts, which span various genres, including history, business, health & wellness, and kids, among others. By leveraging True Native Media’s expertise in connecting advertisers with podcast creators, this partnership aims to forge strong advertising relationships that benefit both brands and listeners.

“We are delighted to partner with Airwave,” said Heather Osgood, CEO of True Native Media. “Their exceptional content aligns perfectly with our mission to developer impactful advertising solutions. Together, we look forward to creating dynamic partnerships that will drive growth and success for both companies.”

The partnership between True Native Media and Airwave is designed to provide mutual benefits. Airwave will gain access to True Native Media’s extensive network of advertisers, while True Native Media will be able to offer clients premium advertising spots on some of the most engaging and popular podcasts available.

Ben Mathis, Chief Content officer of Airwave, expressed enthusiasm about the partnership: “We are excited to join forces with True Native Media. Their proven track record in the podcasting advertising space makes them an ideal partner for us. We believe this collaboration will bring tremendous value to our podcasters and help us reach new heights.”

True Native Media and Airwave are committed to fostering an environment where advertisers can seamlessly connect with high-quality content, ensuring listeners receive relevant and meaningful ads that enhance their podcast experience.

About True Native Media

True Native Media is a premier podcast representation firm dedicated to connecting podcasters with advertisers to create meaningful and engaging content. With a focus on delivering impactful advertising solutions, True Native Media helps brands reach their target audiences through the power of podcasting.

About Airwave

With over 100 podcasts and 15 YouTube channels that receive over 90 million downloads and views per month, Airwave is the curated podcast and video network for the “constantly curious” listener. From history, arts, and science to wellness, kids, and business, Airwave partners with the shows that make us better, smarter humans.

Airwave Signs Deal With Economics Explained

~ jen

Airwave podcast network has signed a deal with Economics Explained, a leading economics digital IP owned and operated by Lunar X. The deal will include distribution, monetization, marketing, and promotion of the global media company’s proprietary and affiliated education podcasts including Economics Explained, The Red Line, and a new spinoff podcast from Economics Explained.

Ben Mathis, Head of Content and Partnership for Airwave, says “Listeners are more aware of and interested in geopolitics than ever before. Economics Explained and The Red Line thoughtfully explain complex ideas and current events in ways that the average person can understand and appreciate. Both shows embrace the ‘constantly curious’ spirit of Airwave. We couldn’t be happier to work with the creative and innovative team at Lunar X.”

Economics Explained – Hosted by economist Michael Burnand, Economics Explained sparks curiosity about economics with documentary style, entertaining videos on trending topics from the POV of an economist. The YouTube channel for Economics Explained receives over 6 million views per month and the Economics Explained podcast receives 200,000 downloads per month.

The Red Line – Michael Hillard, an esteemed geopolitics consultant, hosts a panel of international experts diving into the biggest geopolitical stories shaping the news.

Economics Everywhere – Economics Everywhere will be a new podcast from Economics Explained hosted by Abigail Basset, an award-winning journalist. Economics Everywhere will feature interviews with world-leading experts to unpack the economics of everyday life.

About Airwave

With over 100 shows, Airwave is the curated podcast network for the “constantly curious” listener. From history, arts, and science to wellness, kids, and business, Airwave partners with the show that make us better, smarter humans. Airwave combines everything that podcasters love about being independent with all of the creative, strategic, and financial support of a podcast network. Airwave partners with select content creators to deliver the most aggressive audience growth, host-read and programmatic ad sales, paid subscriptions, and brand expansion into live events and other media. Visit www.airwavemedia.com for more information.

About Lunar X

Lunar X is a future-forward media company, dedicated to investing in and elevating digital content brands into globally loved franchises. The company is focused on connecting global communities through engaging storytelling on the most prominent digital platforms to provide content and experiences that are educational, innovative, and entertaining. 

Lunar X has big ambitions for the future. It intends to grow its portfolio of world-leading new brands and franchises through organic activity and acquisition, with the management team looking at a raft of exciting opportunities next year. Go to www.lunar-x.com to learn more.

SpokenLayer Signs Exclusive Deal With Airwave

~ jen

Airwave podcast Network has signed a distribution deal with SpokenLayer including marketing and programmatic monetization of 24 podcasts from major media brands like The History Channel, WIRED, Fast Company, IGN, TechCrunch, and more.

Airwave has quickly built a reputation as the go-to network for smart podcasts and the “constantly curious” listener and has had success with shows in the business, science, history, kids, and entertainment categories. The deal with SpokenLayer expands Airwave’s existing footprint in these categories and gives the network a significant new presence in tech and news.

The deal includes SpokenLayer productions This Day in History, What’s New with WIRED, TechCrunch Daily Crunch, WIRED Science, Yahoo! Finance, AccuWeather Daily, WIRED Business, WIRED Security, IGN Daily Briefing, TechCrunch Industry News, Engadget News, TechCrunch Startups News, Real Simple, The Dallas Morning News, Engadget Morning Edition, SoFi Daily Podcast, Transport Topics, Work Smarter by Fast Company, New York Daily News, Inc., IGN Game Reviews, IGN Game & Entertainment News, IGN Movie Reviews, and Shadow Realm.

Ben Mathis, Head of Content and Partnership for Airwave Media says, “Both listeners and advertisers have been gravitating toward shorter, more frequent content since the pandemic, and SpokenLayer produces a remarkable roster of quality, daily podcasts with some of the best names in the business. We are very proud to work with such talented producers and some of the most trusted media brands in the world.”

“We’re excited to partner with Airwave, a collaborator that really understands the curious, informed consumer and knows how to build an audience with a listening habit. We’re so excited to bring our portfolio of great content to their network of smart educational podcasts. They’ve worked with some of the best brands, and we’re delighted to bring our great portfolio of content to Airwave and to their audience.” Said Lauren Angel, SpokenLayer’s CEO and Chief Creative Officer.