Amaze Media Labs Releases Audiencelift 2.0

Amaze Media Labs has released Audiencelift 2.0 with enhanced capabilities and a full redesign of its popular audience growth platform.

“Since the launch of our initial beta product over one year ago, we’ve continued to work with creators and publishers to refine and improve our industry-leading growth platform,” said Brett Sklar, Co-Founder at Amaze Media Labs. “With the release of Audiencelift 2.0, we’ve taken what was the most potent podcast growth engine in the word and made it even better.

We ran over 600+ podcast growth campaigns last year where the average download cost came out to between 3 cents and 12 cents per new listen. We now added new features that will not only offer cost effective pricing on real human downloads but add in the ability to track listens and significantly enhance campaigns.”

Audiencelift grows your podcast audience by advertising your podcast trailer on a carefully curated roster of premium digital publishers such as CNN, Yahoo, WSJ, finding real humans interested in exactly what your show is about. New listeners then download full episodes of your podcast, growing your audience and earning additional revenue.

With Audiencelift 2.0, users can now set custom campaign start dates, duplicate successful promotions to extend the life of their marketing campaign, and track how many “Listens” their campaign added to their podcast’s performance. In addition, integration features with Apple Podcasts, YouTube, and other platforms are in active development. Amaze expects to have these features implemented by Q2 2025.

“The number one request we received from our clients is the ability to track how many additional listens or downloads their audiencelift campaigns have generated,” said Amaze Co-Founder Robert Tuchman. “With Audiencelift 2.0, podcasters can clearly see the effectiveness of each campaign and track their podcast’s growth within the Audiencelift dashboard.”

About Amaze Media Labs

Founded in 2020 by Robert Tuchman and Brett Sklar, Amaze Media Labs was built to help brands succeed on the next frontier of community engagement with podcasts. The Amaze Media Labs platform consists of branded podcasts and audience development solutions under the audiencelift brand For more information, visit amazemedialabs.com and audiencelift.com.

Audiencelift

Audiencelift is a podcast growth platform that helps expand your audience by targeting real, verified humans interested in your show’s content. It promotes your podcast trailer on trusted digital publishers like CNN, WSJ, and ESPN, ensuring your ads reach new listeners, including those unfamiliar with podcasts. 

Using Cloudflare, Audiencelift prevents bot impressions, guaranteeing effective ad spending. It offers location and interest targeting to reach ideal listeners, with an estimated 70% of trailer listeners being new to podcast — high-value prospects for advertisers. Audiencelift ensures IAB-certified downloads, integrates with your hosting analytics, and drives serious listener engagement, growing your audience and revenue.

Amaze Media Labs Unveils The Branded Audience Growth Network

Amaze Media Labs is proud to announce the launch of its groundbreaking Branded Audience Growth Network, a cutting-edge solution designed to help companies dramatically increase podcast listenership through a combination of targeted contextual advertising and proprietary technology. This innovation platform identifies listeners who perfectly align with a brand’s desired demographic for their own podcast, offering unparalleled precision and reach.

“Since introducing our first audience growth tool years ago, we’ve relentlessly refined our approach in collaboration with leading brands and podcast agencies,” said Brett Sklar, Co-Founder of Amaze Media Labs. “With the Branded Audience Growth Network, we’ve supercharged what was already the industry’s most effective podcast growth engine for branded content. The results speak for themselves — transforming corporate podcasts into market-leading shows is now easier than ever.”

The Branded Audience Growth Network enables brands to amplify their podcast episodes across Amaze Media Labs’ premium publisher network, delivering impressions and plays alongside contextually relevant articles. This ensures seamless alignment between a podcast’s content and its ideal audience, enhancing engagement and listener acquisition.

What sets this solution apart is the added precision in targeting. Brands and corporations can tailor campaigns based on industry, job titles, demographics, and even specific zip codes, ensuring that their podcast reaches the audience most critical to their marketing objectives.

“Our clients’ top request has always been the ability to reach key decision-makers with pinpoint accuracy,” said Robert Tuchman, Co-Founder of Amaze Media Labs. “With the Branded Audience Growth Network, we’ve developed the ultimate tool for audience development, perfectly suited for branded podcasts that focus on B2B sales, brand awareness, and thought leadership.”

About Amaze Media Labs

Founded in 2020 by Robert Tuchman and Brett Sklar, Amaze Media Labs was created to help brands thrive in the evolving world of community engagement through podcasts. The company offers a comprehensive platform that includes branded podcasts and audience development tools like the Branded Audience Growth Network and Audiencelift. Clients include major brands such as Dell Technologies, Wells Fargo, Pfizer, MetLife, Unilever, BetMGM, Ford Motor Company, and more than thirty Fortune 500 companies. For more information, visit amazemedialabs.com.

Travis Albritton Joins Amaze Media Labs As Head of Marketing

Amaze Media Labs announces the addition of Travis Albritton as Head of Marketing.

Travis Albritton, a long time podcast industry veteran, spending four years as the Head of Content at Buzzsprout before launching his own production agency, Honest Podcasts, has been brought on board at Amaze Media Labs to lead marketing efforts specifically around their audience lift services and branded content.

He brings a wealth of knowledge and experience that will enhance Amaze Media Lab’s product roadmap and marketing strategy as podcast networks and brands continue to focus on audience growth and retention.

“With the launch of our new podcast promotion platform, Trailergram.co, we quickly realized the single biggest challenge in this rapidly growing space is helping content creators reach the right target audience to listen to the content they’re creating at a price point that fits within the monetization framework of the podcast industry,” said Amaze Media Labs Founder Robert Tuchman.

“Our team was fortunate enough to connect with Travis who used our products and was impressed with what were doing in the audience space. We love his unique experience and skills that he brings to the podcast industry. His knowledge of podcast marketing and product development will help us create better experiences for our clients and expand our footprint in the paid audience growth segment of our industry. The fact that he’s a real-life rocket scientist certainly didn’t hurt either.”

“I’m thrilled to be joining the Amaze Media Labs team and for the opportunity to develop and launch innovative content production solutions for podcast creators, networks, and brands. 2024 is shaping up to be a banner year for content marketing, and I’m excited to be a part of it with the leader in the space,” said Travis Albritton, Head of Marketing at Amaze Media Labs.

About Amaze Media Labs

Founded in 2020 by Robert Tuchman, Brett Skalr, and Stephen Master, Amaze Media Labs was built to help brands succeed on the next frontier of community engagement with podcasts. The Amaze Media Labs platform consists of branded podcasts and audience development solutions, like Trailergram. For more information, visit amazemedialabs.com and Trailergram.co.

Amaze Media Labs Brings New Listeners To Podcasting With ‘Trailergram’

Amaze Media Labs, an innovator in the podcast industry, announces the launch of Trailergram, an affordable advertising product that helps podcasters discover, grow, and retain new listeners. Using advanced AI targeting, Trailergram reaches a show’s ideal audience, drives consumption, and keeps fans engaged with mobile push notifications.

How Trailergram works

Podcasts are promoted by ads on high-quality websites with contextually relevant articles, exposing the show to millions of potential listeners. When people interact with the ad, they can watch or hear the podcast trailer, follow the show, listen to episodes, and opt-in for push notifications about new episodes.

Campaign progress is transparent with trailer plays, ad views, and opt-in reports available in Trailergram’s analytics dashboard.

Trailergram works for podcasters of all sizes from independent creators to large networks. Click here for case studies across different genres and investment levels. Pricing is based on a guaranteed number of podcast trailer plays. Amaze Media Labs has partnered with Cloudflare to certify and ensure accuracy and full transparency with consumption.

“The team at Amaze has created amazing audience development tools that have helped us find an audience for our shows,” said Anjay Nagpal, Founder of Entropy Media Podcast Network. “They are incredibly collaborative and working with them has been a pleasure.”

“Without predictable and efficient tools to attract and keep listeners, even the best podcasts can struggle to thrive,” said Robert Tuchman, Co-Founder of Amaze Media Labs. “We’ve put Trailergram to the test, and it’s a game changer. Now, any podcast creator can use it – let’s all grow together.”

“Trailergram is the first product emerging from the labs following our strategic acquisition of podcast ad network Rockable in March, said Brett Sklar, Co-Founder of Amaze Media Labs. “We’re in a unique position working with large brands and developing proprietary podcast technology. Every day, we introduce people to podcasts and convert them into loyal listeners.”

After selling premium experiential and event business Goviva to Creative Artists Agency (CAA), longtime business partners Tuchman and Sklar teamed up with sports marketing executive and former head of Nielsen Global Sports Group Stephen Master to launch Amaze Media Labs in 2020. Amaze has crated branded podcasts for 70+ clients, including iconic companies like Pfizer, Visa, Facebook, Metlife, Ford, and Estee Lauder. In addition to producing world-class content, Amaze Media Labs has established itself as a leading platform with a network of shows and innovative ad tech to grow podcast audiences.

Trailergram is available to anyone in the podcast industry for the first time. For more detail or to book a demo visit Trailergram.com.

About Amaze Media Labs

Founded in 2020 by Robert Tuchman, Brett Sklar, and Stephen Master, Amaze Media Labs was built to help brands succeed on the next frontier of community engagement with podcasts. The Amaze Media Labs platform consists of branded podcast and audience development solutions, like Trailergram. For more information, visit amazemedialabs.com and Trailergram.co.

Amaze Media Labs Announces Casey Rabin as Head of Podcast Talent

Amaze Media Labs – a game changer in the podcast space by combining compelling customizable content with live experiences – has hired Casey Rabin as the company’s Head of Podcast Talent and Experience. Rabin will strategize and execute innovation in-person, hybrid and virtual events and experiences for brands utilizing Podcast Talent and Creators as a way to help brands connect with their audiences in a more authentic and captivating way.

“I am thrilled to be joining the team at Amaze,” Rabin said. “Amaze is a perfect combination of early stage startup with vast potential for parabolic growth combined with an experienced team that has great institutional experience in corporate hospitality and the entertainment industry. As the podcast industry continues to mature, the enterprise side of this space needs to grow with it. Amaze is amazingly well-placed to be at the forefront of this continuously growing medium.”

Rabin was previously the Director of Podcasts for Don Buchwald & Associates, where she represented a wide range of preeminent and up-and-coming podcasters, standup comedians, and writers. She oversaw shows from creative inception through launch, leading her clients to engaging podcast formats. Some of her work includes The Friendship Onion with Dom Monaghan and Billy Boyd, Uncut with Jay Cutler, On Display with Melissa Gorga, and Tiny Victories with Annabelle Gurwitch and Laura House.

Before beginning her career as a talent agent, the Harrison, New York, native spent nearly a decade in television production at a variety of networks, including ABC, NES, YES Network, ESPN, and SNY.Rabin graduated from Boston University in 2013, where she majored in Broadcast Journalism and Political Science.

Amaze CO-CEO Brett Sklar commented: “We are very excited to have Casey Rabin on the Amaze Team. Casey is a veteran of the podcast industry and is an expert in Podcast Talent, Experiences and Tours, and we see this as the future of the industry. Casey will head up our Podcast Talent and Experiences and will report to Hope Newman, who is our Chief Experience Office, and together they form a best in class team.”

Amaze CEO Robert Tuchman added: “I am beyond excited that Casey Rabin chose to join our team at Amaze Media Labs. Casey is a wonderful person and an absolute star in the podcasting industry. We look forward to having her lead our efforts with podcasting talent and live podcast experiences.”

Amaze Media Labs Expands its Sports Podcast Network Division

Amaze Media Labs is expanding its imprint in sports podcast networks with the launch of two new networks. The Pigskin Podcast Network and the Basketball Podcast Network will join the already successful The Hockey Podcast Network in providing over 130 top-quality podcasts.

The launch of The Pigskin Podcast Network comes at the perfect time, at the beginning of the 2021 NFL season. The network will consist of nearly 40 podcasts covering the NFL, College Football, Football Betting, and Fantasy Football.

“This year, we saw explosive growth in The Hockey Podcast Network, and we are super excited to bring that same community-based foundation to other sports markets with the launch of The Basketball Podcast Network and The Pigskin Podcast Network,” said Dylan Keyzer, Director of Amaze Media Labs Sports Podcast Division. “We believe we can make a positive impact for fans and podcast listeners across North America and globally.”

The Basketball Podcast Network features over 25 podcasts. It is rounded out by top charting shows which include The Solar Panel: A Phoenix Suns Podcast, The Spurscast the top San Antonio Spurs podcast, and The Grizz Weekly Grind hosted by Memphis Grizzlies TV play-by-play man Pete Pranica.

“It has been a thrill to watch the growth and communities that surround our hockey shows, and we are ecstatic to replicate that with basketball and football. We can’t wait to interact with fans, fantasy players, and bettors from all around the world.” Keyser continued.

The Hockey Podcast Network, which Amaze Media Labs acquired in 2020, has become one of the leaders in hockey content, producing over 45 NHL-themed podcasts and 18 original hockey content themed shows. The network is highlighted by podcasts such as Tales With TR: A Hockey Podcast hosted by former Montreal Canadien Terry Ryan, which is a top-ten hockey podcast in Canada, as well as the top daily hockey betting podcast The Ice Guys. The network’s success has allowed it to bring on major partners like DraftKings, one of its founding sponsors.

With its expanding footprint with sports podcast networks combined with the production of multiple leading branded podcast series, Amaze Media Labs has established itself as a leading podcast platform.