Curiouscast

CuriousCast Podcast Network Joins Spotify Podcast Platform Megaphone

~ jen

Corus Entertainment’s award-winning podcast network Curiouscast announced that it will be joining Megaphone, Spotify’s enterprise podcasting platform, to host its full lineup of podcasts. In addition to hosting all Curiouscast podcasts on the Megaphone platform, Spotify will have access to select Curiouscast inventory to monetize via the Spotify Audience Network.

The Spotify Audience Network is an audio-first advertising marketplace that makes it possible for advertisers of all sizes to connect with listeners across a broad range of content on and off Spotify. Megaphone podcast publishers who have opted in to the Spotify Audience Network have seen meaningful improvement in their ability to monetize.

“Working with Spotify and Megaphone is the next step in our evolution as a network. We are excited to be working together to grow our audiences and provide for new opportunities for our advertisers both in Canada and around the world,” said Chris “Dunner” Duncombe, Director of Streaming and Podcasting, Curious/Corus Entertainment.

“Audiences worldwide are tuned into digital audio at record rates and the numbers are rising,” said Emma Vaugh, Head of Advertising Business Development & Partnerships at Spotify. “Digital audio consumption surpassed radio for the first time in Canada last year according to a recent eMarketer study. Given this growth, we’re thrilled that leading publishers like Curiouscast are leveraging best-in-class tools across both Megaphone and the Spotify Audience Network to better monetize and measure their content.”

The award-winning Curiouscast network launched in 2018 and is home to internationally recognized brands with diverse audio storytelling, including: Edward R. Murrow International Podcast Award and RTDNA winners Crime Beat (now adapted for TV on Global News and Hulu) and 13 Hours Inside the Nova Scotia Massacre; the #1 Canadian-produced music podcast, The Ongoing History of New Music; and 2020 Canadian Podcast Award winners Dark Poutine, History of the 90’s, as well as Nighttime, The Peak Daily, Escaping Denver, Marsfall, and RTNA winner Global News What Happened To.

Podcast Radio and Curiouscast Announce New Content Partnership

~ jen

Podcast Radio in the UK, together with Corus Entertainment’s Curiouscast podcast network, announced an exciting new content partnership.

“Curiouscast produces some fantastic high-quality podcasts and we’re excited to provide them with a showcase and an opportunity for UK radio listeners to hear their content,” said Podcast Radio’s CEO Gerry Edwards.

Among the podcasts to be featured on the station are the award-winning true crime podcasts Crime Beat and Dark Poutine, music documentary podcast The Ongoing History of New Music, and ASMR sleep podcast offering bedtime stories for grownups, Nothing Much Happens.

“We are thrilled with the opportunity to introduce UK audiences to brand new stories and voices through our exciting lineup of Curiouscast podcasts,” said Chris “Dunner” Duncombe, Director of Streaming and Podcasting, Corus Entertainment.

The award-wining Curiouscast Podcast Network launched in 2018 and is home to internationally recognized brands with diverse audio storytelling, including the #1 Canadian-produced music podcast, The Ongoing History of New Music; Edward R Murrow International Podcast Award Winner and the ‘Most Popular New Show’ in Apple Podcasts Canada’s ‘Best of 2019’ list, Crime Beat; 2020 Canadian Podcast Winners Dark Poutine, History of the 90’s and Super Awesome Science Show; plus ASMR sleep podcast Nothing Much Happens, investigative podcast Nighttime and many more.

The partnership will see sample episodes of Curiouscast’s top podcasts now be played on the Podcast Radio UK station, which launched in February and broadcasts on DAB digital radio in London, Surrey, and Manchester and Glasgow.